BCBGeneration

WEB EXCLUSIVE

Part of the BCBG family, BCBGeneration is a full lifestyle brand for the visionary, the fashionable free spirit, and the girl with her finger on the pulse of style. The brand does more than keeping up with the trends - it wants to empower the girls that create them. Designed with the modern girl in mind, each new line seeks to be as bold, sophisticated and fresh as the generation that wears it - yours.